Piers Morgan urges regional media to get more aggressive and stop kowtowing

Originally published in Communicate, December 2007

Piers Morgan came to the Media and Marketing Conference to discuss celebrities, and how they can be used by regional media. But when he took to the podium, although the one-time Fleet Street editor – now “shamelessly pursuing celebrity status myself” as a judge on America’s Got Talent – spoke a little about star power, he spent most of his 30-minute speech berating the regional press for being cowed and timid. Read the rest of this entry »