austynallison

Posts Tagged ‘haymarket’

License to bill

In Communicate, Dubai, Journalism, Published journalism, Q&A on November 23, 2010 at 5:39 pm

Haymarket’s licensing director, Tim Bulley, tells Communicate why a publisher should fork out fees to launch someone else’s title

Originally published in Communicate, September 2008

The region’s news stands are filled with regional editions of international magazine titles, and Haymarket is the name behind many of them. The UK-based publisher has 127 franchised titles around the world, and recently launched football magazine FourFourTwo through UAE publishing house The Media Factory. It is also preparing to relaunch Campaign, formerly with ITP, through Motivate Publishing. Although he would not be drawn to comment on the advertising title, Haymarket’s licensing director Tim Bulley did make time to talk to Communicate about why a publisher should fork out money on license fees rather than going it alone. Read the rest of this entry »