austynallison

Posts Tagged ‘abu dhabi’

, , , , , , , , ,

Fox’s cunning plans

In Advertising, Communicate, Digital, Interview, Journalism, Marketing, Media, Published journalism, Television on November 24, 2010 at 7:47 pm

David Haslingden, Fox International Channel’s president and CEO, tells Communicate about his network’s ambition for the region

Originally published in Communicate, May 2010

In March, broadcast company Fox International Channels (FIC) announced a tie-up with Abu Dhabi media hub twofour54 on three projects (see regional news, Communicate, April 2010). As well as moving operations for some of its locally targeted satellite channels from Hong Kong to the UAE, the News Corporation subsidiary is opening a Middle East headquarters for its online advertising business Dot Fox, and a branch of its NHNZ production house, both in twofour54.

President and CEO of FIC David Haslingden was in town for the recent Abu Dhabi Media Summit, and Communicate sat down with him to find out more about the new initiatives, FIC’s new-found love for the UAE capital, and the network’s wider plans for the region. Read the rest of this entry »

Advertisement

, , ,

Dinner and a movie?

In Communicate, Marketing, Opinion, Published journalism on November 22, 2010 at 11:22 pm

The UAE’s latest film fest needs to fit in with other regional events, not ignore them

Originally published in Communicate, November 2007

If the Oscars is a fine five-course meal cooked with the best ingredients from around the world in a professional kitchen by accomplished master chefs, the awards ceremony for the inaugural Middle East International Film Festival was an attempt to create the same effect with supermarket own-brand tins, a two-burner hob and a stained Jamie Oliver book. It was an admirable try, and thoroughly enjoyable, but a little singed around the edges. Read the rest of this entry »